Category: SEO Company helps Philadelphia Businesses

Social Media Can Help Promote Your Business

Updated on

March 17, 2017 by author

Using social media to promote your business

Social media are Internet services that let you interact with others and create and share content through online communities. The obvious mega social media site is, of course, Facebook, but since its inception so many other social media sites have popped up and continue to rule the Internet. If you are looking to promote your business online start with finding SEO companies in Philadelphia to help you get started. They can help your business start ranking on search engines like Google and Yahoo but they can also help you with social media advertising.

Social media create great marketing opportunities for your business and any business. You can use social media to promote the name of your business, let customers know about your products and services, find out what others think about your business, attract new customers and build stronger relationships with existing customers.

With so many different types of social media out there, what do you choose to promote on? These different types are good for different marketing strategies. Here are the key social media services:

Facebook

The original, the one and only Facebook. This site is a social networking site that allows you to have conversations with customers, post images and videos, promote your business through special offers and more.

Twitter

This is a mini-blogging service that allows you to send and receive short messages from customers. It is a service that requires constant contact so if you plan on using social media once or twice a week, this may not be the service for you.

YouTube

This is an online video hosting service that lets anyone share their videos. You can create videos of your business (highlighting a particular product or service), share them on YouTube but also post them to your website via a link to YouTube.

Blogs

These are Internet sites that contain a series of entries, articles or posts about topics of interest to the author, very similar to a diary. With SEO, these are very useful and important tools. You can link a blog to your website and using set keywords, a blog can help you with your rankings on search engines. A good SEO company can create great articles for you.

Customer review sites

Websites that feature customer reviews of goods and services. The more positive reviews you have on these sites, the more likely you are to attract new customers. These sites include Angie’s List, Yelp and Google Reviews to name a few.

If you aren’t already familiar with social media and what it can do for your business, it can seem daunting at first. It is definitely worth learning more. Most social media services for business purposes are affordable and easy to use and they can put your business in touch with customers like you’ve never seen before. If you need help look for SEO companies in Philadelphia that are experienced and can help tie in social media with your SEO marketing efforts.

For a complete marketing strategy for your online business, contact We Rock SEO.

Phone: 973.657.0447

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Hiring an SEO Company in Philadelphia

Updated on

December 7, 2016 by author

Lori Martucci

Questions to ask when hiring an SEO consultant – Part One

Hiring an SEO Company in Philadelphia

If your website doesn’t show up on the first page of search results on Google, Bing or Yahoo, your potential clients may not know you exist. Better search engine visibility can be critical to boosting visits to your website, which can lead to increased brand awareness and higher sales and profits. But what if you lack the time and technical expertise to improve your site’s search engine ranking? That’s when it makes sense to hire an SEO Company in Philadelphia. You need to hire an experienced, reliable SEO consultant to help.

When considering prospective SEO companies, here are some essential questions to ask:

How will you improve my search engine rankings?

Be wary of SEO companies who won’t freely discuss their methods in detail. They should explain the methods they would use to drive up your website’s search engine rankings as well as explain how long it could realistically take to achieve your SEO goals. Find out what strategies they provide to raise awareness to your content via blogs, social media and press releases.

Can you guarantee my website will achieve a number one ranking on Google immediately?

If a candidate can “guarantee” high rankings immediately or claim they have a relationship with Google, steer clear. There is no guaranteed way to get your site high on the rankings immediately and many unethical SEO companies make bogus guarantees. Only time and proper keywords and placement can do that. If they claim to have an insider relationship with Google, consider this a red flag. Only Google can control how high or low websites appear in their search results.

Do you follow search engines’ guidelines?

You want to hire a company who strictly abides by Google’s webmaster best practices which prohibit common SEO tricks such as automatically generating spam content and adding bogus hidden text and links. If an SEO company doesn’t follow these guidelines, your website could rank low or worse, Google could ban you from search results altogether. Your prospective SEO Company should confirm that they follow the rules.

Will you let me know all the changes you make to my site?

Search engine optimization will most likely require a number of changes to your existing web page coding. So it’s important that you know exactly what changes they plan to make on your site. Make sure they ask permission to make any changes and keep you informed of what changes are made and why they were made.

These are just a few questions to ask a potential SEO company in Philadelphia that you are considering hiring for your SEO marketing needs. It is important that you find a reliable and reputable firm to help with your needs as well as an ethical one. There are many scammers out there claiming to help you and promise you everything you could want for your website. If they promise you guaranteed results, be careful. We Rock SEO is an honest and ethical SEO company that can help with all your SEO needs.

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Quality Content by SEO Company in Philadelphia

Find an Ethical SEO Company in Philly

Updated on

October 26, 2016 by author

Lori Martucci

How to detect an unethical SEO company

Quality Content by SEO Company in Philadelphia

Many SEO companies will call or email you offering instant results and guaranteed number-one rankings for your chosen keywords. They will offer you real results and that their company is better suited for you than the one you are currently using. It is an SEO game and unfortunately, many people fall into their traps. It is a proven fact that SEO marketing is a time-tested method that will for sure produce results, but not instant results, and not without figuring out what works for your company. Aside from Google AdWords, no one can pay a search engine like Google to put your website on the first spot in their rankings and if anyone tells you that, they are scamming you.

How you can spot unrealistic SEO marketing claims:

Guaranteed results

If you receive a call from an SEO company guaranteeing results in any manner, you should heed caution. Nothing in life is guaranteed and that especially holds true for SEO marketing. According to Google, no one can guarantee high rankings from them. They have no special relationships of any kind with SEO companies and they don’t charge anyone for rankings. Be wary if an SEO company claims to pay Google or that they have a special relationship with them.

Instant results

A scamming SEO company will guarantee instant results. They will claim they can get you on the front page of any search engine in days or even hours. Because no results are guaranteed, they are also not quick. SEO marketing takes time, patience and practice in finding the right content and keywords for your industry. Only then will you start seeing results begin to cumulate.

Relationship with Google

If an SEO company claims to have a relationship with Google, run. As mentioned above, no SEO company has a special relationship with Google but Google themselves. Any SEO firm that makes this claim is simply lying to you.

They have secret SEO strategies

Any SEO company that won’t divulge information on how they work is a company to avoid. A legitimate SEO company will be able to explain to you what they will do for you as well as provide an outline as to what their strategy for you will be. A company who tells you they have “secrets of the trade” is most likely using black hat SEO methods that will eventually get you banned from search engines because they are unethical.

They want to take ownership of your content

Anything you pay for should belong to you. You should not give any SEO company ownership to anything, not your content, not your site, not your domain. SEO firms are aimed to work with you to develop your site and get you the best results possible. If they tell you this, they are most likely going to hold your content hostage.

As a rule of thumb, when you talk to an SEO company and their claims seems too good to be true, they probably are. It’s not easy to accurately predict what results you can expect from an SEO campaign and any company who claims otherwise is definitely not telling you the whole truth. SEO is a long-term and ongoing project. You will not see instant results but if you publish great content on a regular basis, stay engaged with your customers and find ways to stay in contact with your industry, your business will do better.

We Rock SEO is the company to help you with your SEO marketing. They are thorough and honest and truly believe in helping your company succeed.

Call us today: 973.657.0447

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Posted in Ethical SEO Company in Philly, Philadelphia SEO and Marketing, SEO Company helps Philadelphia Businesses |

SEO Company Helps Philadelphia Businesses

Updated on

September 22, 2016 by author

Lori Martucci

How Verizon’s purchase of Yahoo will affect SEO

verizon-yahoo

SEO (search engine optimization) is a forever changing field in the world of the Internet. There are always new ideas coming into play in order to get the best optimization out of searches. Consumers search the Internet for everything. They use search engine sites like Google and Yahoo to search for everything from how to do something to where to find something. Because of this, large corporations are trying to get involved in this huge empire that empowers the World Wide Web. They are interested in digital content and advertising and want to acquire it for its profitability.

Such is the case with Verizon, the United States’ largest wireless provider. Recently acquiring AOL and the Huffington Post and about to buy Yahoo, they are hoping these purchases will give it an edge in mobile content and advertising technology so it can gain leverage on millions of subscribers.

So what exactly does Verizon’s acquisition of Yahoo really mean for SEO and online marketing? While Verizon will still be behind Google and Facebook as an online advertising network, it will now have millions of dollars in online advertising to sell. It will give them an edge in digital advertising. It allows advertisers to have cross-device users in a broader way than before. This puts considerable expansion into their user reach.

Yahoo had been failing as a company so it’s purchase by Verizon is good timing for them and allows them to continue acting as a search engine tool with Verizon backing it. For SEO client’s, being able to still rank on search engine sites like Google and Yahoo is important to the future of their business.

Unfortunately for Verizon and Yahoo, it won’t be a drastic change for SEO. Most users search on Google and most businesses try to get their rankings high on Google. Businesses use social media like Facebook to promote themselves and gain free advertising. Acquiring Yahoo will help Verizon to grow in their endeavors in online advertising, but SEO clients can be assured not much will change.

Now that we know SEO won’t be affected by this purchase, it is important to understand that search engine optimization is a key component to your online marketing efforts. Users search for your business using keywords and being able to use these keywords is essential to being recognized in a big way on the Internet. Hiring an SEO company to do this for you is important.

We Rock SEO is one such company who can rock the Internet and stir up big recognition for your business. We have the competitive edge over other Philadelphia SEO companies. We are a smaller based business that will concentrate more on your business and less on trying to land more clients. This means we work harder and place more emphasis on you and your business and can save you more than a larger SEO company would charge.

If you are looking to market your business on the Internet, give We Rock SEO a call.

Phone: 973.657.0447

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Posted in Philadelphia SEO and Marketing, Philadelphia SEO Company, SEO Company helps Philadelphia Businesses |